Mobile terminals and barcode scanners are one of the three core pillars of DENSO WAVE, which specializes in industrial products within the DENSO Group. The other two product groups are programmable industrial controls and industrial robots. Hidekuni Sugi, the new CEO of DENSO WAVE, observed: "All three pillars use innovative developments to make processes more efficient and are seen within the company as a single strategic entity." You already know about mobile data capture devices from personal experience. In this article, we will present the other two business units and look at the company behind them.

Efficient information flow with a new company chief

Automatic data capture, programmable industrial controls and industrial robots. With these three business units, DENSO WAVE links people and products across the world and ensures a rapid flow of information; in production, logistics and service. It is this strategic orientation of industrial products that drives the company's new CEO, Hidekuni Sugi. Last summer, he moved from DENSO Malaysia to DENSO WAVE. Since then, he has led the company's international business. With the development, manufacture and sale of a wide range of different systems and solutions, DENSO WAVE helps to accelerate processes and increase productivity. POS systems and forecasting tools enable more focused product management; intelligent robots simplify procedures in factory automation; customized solutions for production management systems provide for improved efficiency in the distribution chain. Thanks to breakthrough technologies like the QR code, DENSO WAVE is consistently able to find answers today to the questions of tomorrow. Particularly in the field of contactless communication of automated systems, the company always remains one step ahead of the competition - in all three divisions.

Market leader in industrial robots

DENSO Robotics is a market leader and one of the most respected names in industrial robots. Worldwide, the company has already installed over 30,000 robots. In Japan, DENSO is one of the country's largest manufacturers of robots. At the same time, the DENSO Group itself is also the largest user of robots. In many areas of the Group's operations, these high-tech devices come into use straight out of the company's own R&D operations. Because of this, the engineers know exactly what requirements an industrial robot has to meet and what it is capable of. On the basis of this knowledge, DENSO Robotics aims to further expand its position in Europe in the future. In the key market segment "small assembly robots", they are already the global leader - and with an ever-growing market share. One of the reasons for this success is the company's comprehensive range of products. This enables DENSO Robotics to offer both four-axle and six-axis robots from a single product line. This is a crucial advantage, because it allows users the opportunity to cover all necessary applications within a single robot development environment, saving time and money in programming, operation, maintenance and operator training. Robots made by DENSO WAVE are used in a wide variety of applications within many different industries, including automotive, chemical, consumer products, electronics, food, pharmaceutical, semiconductor and medical equipment, to name just some.

Industrial controls: innovative technologies, high-quality design

For more than twenty years, DENSO WAVE has been developing high-quality automation products and solutions, which are used globally in a wide range of industries. Among many new applications, the current development of cooling fans is showing itself particularly promising. Overall, the product portfolio includes network adapters, input-output systems and programmable logic controllers (PLCs), which are able to control entire production lines in factories. All DENSO WAVE products meet the major industrial certifications and standards; for example UL, cUL, CSA and CE. On the basis of close and longstanding relations, the company helps its customers to operate successfully within their respective markets. From product development to the testing phase and on through to implementation, DENSO WAVE offers an end-to-end service and meets the toughest requirements of its customers. This applies both to system solutions as well as to electrical, electronic or mechanical stand-alone solutions. Applications include digital electronics, analog electronics, communication ports, power supply, embedded software, mechanical components and also systems for PCB design.

System solutions as business strategy

Whether automatic data acquisition, programmable industrial controls or industrial robots, the three business divisions of DENSO WAVE do not just offer excellent individual products. "We are constantly working to offer our customers the right system solutions, at any time and for any need," says Hidekuni Sugi. A key consideration here is to continue delivering excellent service far into the future; something you know already from TTID's experience as a DENSO partner.